Designer Branding & Packaging Premium.
The Art of Enhancing Your Brand.
You're not looking for a simple logo, but rather a visual signature that captivates and converts. Blacklight dsgn crafts immersive brand identities where image and texture combine to create high-end, strategic experiences. Every detail becomes a lever of desire and a driver of commercial performance.
A methodical 3-step approach that elevates your brand in the world of premium products.
Creating a strong identity is no longer enough. You need to capture attention in three seconds, seduce with a sensory experience, and convert consistently. Together, we can design visual systems to transform your branding into a lever for desirability and performance.
Visual echo
Exploration of your DNA and sensory translation (shapes, fonts, colors).
Sculpting Identity
Creation of structured and immersive branding. The goal: to inspire desire and capture attention.
Deployment
Conversion-first approach: impact-oriented packaging, social content, web design, and/or print.
Combining aesthetics, visual impact, and strategy to convert.
Branding that attracts, convinces, and builds loyalty.
We create visual guidelines incorporating typography, colors, pictograms, and rules for optimal display. Your teams will have a clear, reusable tool for any medium.
Sell the experience, not just the product.
For your visibility, our web designs are created to transform the static presentation of your products into an experience. Ideal for providing a modern showcase for your products and/or services.
EU-ready premium packaging (PPWR-ready)
Anticipate payment PPWR 2025+ with a design that combines compliance, clarity, and appeal. Blacklight Design supports cosmetics, food, and tech accessories with premium packaging, ready for tomorrow's Europe and tailored to your international customers.
Readable label architecture (zones & hierarchy)
Key information & pictograms (EU) — visual consistency
We define the mandatory areas and prioritize the information. The result: a clear, legible label without overload.
Photorealistic 3D renderings (e-commerce/press)
Our 3D visuals showcase your product even before launch. Ideal for market testing, press campaigns, and e-commerce pages.
Visual usage guide (FR/EN)
Each project includes a bilingual user guide: print files, web versions, best practices for placement. Your teams have a clear reference guide.
Design & Readability
Best practices in design and recycling.
Incorporate local terminology (On-Pack Recycling Label, local pictograms). No legal advice, but a design aligned with expectations in the field.
Visual alignment inspired by the EU.
Premium packaging tailored to the market: enhanced readability, relevant pictograms, transparency for a demanding market.
SensusMethod
The fundamentals that transform an ordinary visual into a conversion tool.
Immediate clarity
Visual guidance through prioritization to reduce cognitive effort.
Multi-media consistency
Visitors instantly recognize the brand, regardless of the channel.
Sensory emotion
Colors, movements, and 3D textures convey values and trigger desire.
Integrated conversion
Each visual choice serves a specific purpose.
Local adaptability
Take local markets and legal constraints into account without compromising aesthetics.
The Sensus Method condenses five operational principles for designing visuals that capture attention, clarify information, and trigger action, without sacrificing aesthetics.
Who am I?
Conversion-oriented premium branding and packaging designer, impactful web designer, and developer of solutions to support businesses through M365 Automation.
Kris - Visual Designer Pro
I help ambitious brands stand out with unique visual identities and packaging that elevate your brand. My work combines refined aesthetics, attention to detail, and visual storytelling to create experiences that appeal to both the eyes and the imagination. Whether for an exclusive cosmetic product, a high-end label, or a complete brand universe, I design creations that inspire confidence and desire. Based in Belgium, I collaborate with companies and designers seeking elegance, consistency, and impact, both online and in their physical media.
- 6 years of expertise in design & web design
- Premium packaging & EU complianceE
- Initiator of the SensusMethod
- Artistic direction & visual storytelling.
Case studies
Discover the measurable impact of transforming your brand image to optimize your performance.
Rebranding or Web Design Package for Luxury Cosmetics Brand. *
Immersive identity and 3D packshots for the European e-commerce launch. Web design focused on optimal conversion.
PPWR-ready packaging to give your startup or product the perfect launch. **
Optimized EU label architecture coupled with national adaptations. 3D renderings for pre-launch market testing.
Optimal visual system for your customers and automation for internal management. ***
Complete guidelines for your feeds, instantly satisfied customers. Internally, you free yourself from administrative tasks.
*Figures based on industry benchmarks for premium brands after rebranding & motion design.
**According to benchmarks observed in pioneering Food Tech startups in sustainable design.
***Figures based on industry benchmarks observed for tech accessory brands that have integrated a visual system enhanced by motion design, comprehensive guidelines, and omnichannel distribution.
Frequently asked questions
Immersive branding & Rebranding
Our strength lies in the SensusMethod: a sensory immersion that captures the essence of a brand and translates it into visual identities and motions that appeal to consumers and drive conversions. We don't offer ready-made solutions, but rather a tailor-made vision adapted to each market.
Your packaging is a physical showcase for your products. It captures attention in less than three seconds and naturally guides the eye to the key elements that will help your customers recognize your product among all the others. It enhances the product through emotion, simplifies understanding of its benefits, and creates a memorable experience. The result: better brand recall and optimized conversion rates.
It all depends on the scope of the project: a sensory identity with web design can take anywhere from 3 to 6 weeks. We prefer to work quickly without sacrificing accuracy. Each step (analysis, research, creation, adjustments) is calibrated to deliver a premium result.
We deliver print files (AI, PDF, guidelines) and e-commerce visuals (PNG, WebP, 3D renders). You leave with a complete kit that can be used immediately for production and communication.
Development of your projects
This means that your packaging is designed to incorporate the European 2025+ labels and pictograms without sacrificing elegance. The result is a premium product that is also easy to read and meets market expectations.
Three phases: 1. Meeting & observation via our confidential brief (market analysis, immersion in your corporate culture). 2. Research & exploration (sector benchmarking, mood boards, initial creative directions). 3. Production & discussion (visual proposals, iterations, finalization). It is a collaborative process, but guided by our expertise so that we never lose sight of the vision.
We always include structured exchanges. Generally, two rounds of feedback are sufficient to make adjustments. The idea is to remain agile, but without diluting the strength of the design.
We begin with a visual analysis of your current website, identifying areas for optimization in terms of readability and/or hierarchy, and making recommendations for aesthetic and functional improvements. Deliverable: visual report with “before/after” mockups and design action plan. Duration: 1 to 2 weeks.
Book your briefing
You don't need to overdo it, you just need to say the right thing. No jargon, no overload. Just efficiency.